Tagged as Best Practice , Ecommerce
Understand why typical Project Managers struggle to effectively lead an eCommerce Replatform project
Greg Randall is a global thought leader and published author on the Digital/eCommerce best practice, customer experience design and digital strategy.
Below are the most recent articles written by Greg...
Tagged as Best Practice , Ecommerce
Understand why typical Project Managers struggle to effectively lead an eCommerce Replatform project
Tagged as Business Transformation , Data Driven Decision Making , Ecommerce , Strategic Planning
Approximately 50% of people require multiple sessions to complete their buying journey - making attribution critical.
Tagged as Data Driven Decision Making , Data Gathering
Every retailer and B2B business needs to plan how replicate GA Universal's "Page Value" metrics in GA4.
Tagged as Best Practice , Business Transformation , Digital Strategy , Ecommerce
If your business is not ready for the eCommerce channel it will never fully leverage the opportunity that awaits.
There is a science to selecting the right eCommerce Platform and Agency - this article breaks it down for you
Leveraging Landing Page and Pull Marketing Strategies
Tagged as Data Driven Decision Making , Digital Strategy , Ecommerce
Vibe Coffee is listening and winning - a great example of this in action
Tagged as Business Transformation , Data Driven Decision Making , Digital Strategy
Listening to the data and the people on the coalface are the key sources to shape the future of any business